In a world of trends, Caleb’s exceptional ability of finding sheer beauty in our day to day life keeps us in touch with what it means to be human. Yet he elevates these ideas with a highly-attuned understanding of contemporary culture, and mixes it up with new-wave styles and techniques in every project. Dark humour in an insurance commercial. Stylish, dynamic visuals in a spot about faith. A quirky and unexpectedly offbeat commercial for bubble tea. 

Be it storytelling, an FMCG spot, or a highly-stylised film, Caleb masterfully crafts ideas to life with a cutting-edge vision and point of view.